In this episode, host Neil Howe talks with Erin Ward with WSI Digital Solutions Group. She helps companies inspire, engage, and connect with their target audiences. SEO / PPC / Social Media are the main platforms they help companies market through, but it’s the type of content [the what] that they share that truly helps businesses create an audience that is “obsessed” with the brand.

Listen in as Erin talks about the importance of lead generation and brand awareness as well as distinguishing the difference between advertising and marketing and the expectation for each.

To learn more about Erin Ward and WSI Digital Solutions Group, visit:

Web: www.getwsidigitalsolutions.com

Email: ewarde@getwsidigitalsolutions.com

Phone: (407)637-7059

Neil Howe & Craig Williams

Neil Howe is a 3-time #1 Best Selling Author, Online Media Strategist, avid reader and recovering SEO expert. Neil HostsExpert Profiles Atlanta, The Trust Factor Radio and Business Authority Radio interviewing leaders, professionals, and influencers locally and globally. Craig Williams was featured on NBC's "The Apprentice" with Donald Trump and is a successful serial entrepreneur/consultant.

Neil Howe

Best selling author and entrepreneur, Neil Howe, helps professionals leverage their knowledge to gain authority status in their industry, then uses Authority Marketing to get them national media attention. Neil has been featured on ABC, CBS, NBC, CNN and Fox as well as Small Business Trendsetters.