Welcome to Episode 84 of Building My Legacy.

In this podcast, Jared Curry, founder and CEO of Scope 16 Marketing, shares with us how he got into digital marketing and what businesses need to know to be successful with their digital marketing efforts. Jared’s fascinating story starts two years ago when, at the age of 16, he read Rich Dad Poor Dad by Robert Kiyosaki and “knew that entrepreneurship was for me.” Today his agency helps clients grow through the use of Scope 16’s unique 8 Figure eCommerce Blackhawk System.

Jared gives us an inside look at the Blackhawk System, which nurtures cold audiences and builds ad copy that converts leads into sales. This proven approach, which depends on a systemized media buy, has helped Scope 16 clients improve their click-through rates and get exceptional results. Jared believes he’s been successful because “persistence beats resistance” – not only in business, but in life. He also believes that “we’re here to build a legacy” – a message that resonates with all of us.

So if you want to know:

  • About the importance of an “audience hypothesis”
  • What you should be doing now with your email list
  • Why retargeting is so important and how to get started
  • The three steps in Jared’s hiring process
  • Why the best hire for a copywriting position may not be a copywriter

 About Jared Curry

When Jared Curry was 17 and watched a webinar from digital marketing specialist Billy Wilson, he decided to buy Billy’s course – even though he had to borrow money from his parents to pay for it. Today, at the age of 18, he is the CEO of Scope 16 Marketing – a team of digital marketing geniuses delivering amazing results for their clients.


Solely focused on paid online advertising with Facebook, Instagram, YouTube and Google Marketing, Scope 16 is a Digital Marketer Certified Partner and Facebook Ads Certified Partner. Jared’s unique 8 Figure eCommerce Blackhawk System takes a relatively simple approach that involves leveraging Facebook ads to build the client’s brand and substantially decrease acquisition costs. In fact, the system has helped clients grow from six figures to multiple seven figures in a relatively short time. More information, including client success stories, is available at scope16.com.

Ramping Your Brand

About Lois Sonstegard, PhD

Working with business leaders for more than 30 years, Lois has learned that successful leaders have a passion to leave a meaningful legacy.  Leaders often ask: When does one begin to think about legacy?  Is there a “best” approach?  Is there a process or steps one should follow?

Lois is dedicated not only to developing leaders but to helping them build a meaningful legacy. Learn more about how Lois can help your organization with Leadership Consulting and Executive Coaching:

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Mike Saunders, MBA

Mike Saunders is theAuthority Positioning Coach at Marketing Huddle, the author of Amazon Bestselling book Authority Selling™, Adjunct Marketing Professor at several Universities, contributor to The Huffington Post, and member of the Forbes Coaches Council – an invitation-only community for the World’s Most Influential Business Coaches.

Lois Sonstegard, PhD

Working with business leaders for more than 30 years, Lois has learned the passion successful leaders have to leave a meaningful legacy. Lois is dedicated not only to developing leaders but to help them build a meaningful legacy.