In this podcast we talk with Steven Adjei, the founding partner of BlueCloud Health, a United Kingdom-based healthcare firm that helps health businesses in sub-Saharan Africa by facilitating investment and financing for viable African healthcare projects and companies. Steven shares with us the struggles BlueCloud faced in its early years and what it took to rejuvenate the business. We also hear about Steven’s unique perspective on legacy as well as how he views business partnerships. It’s a fascinating and valuable discussion for entrepreneurs and anyone concerned about leaving a legacy.


So if you want to know:

  • About what can go wrong with an entrepreneurial endeavor and the lessons you can learn from these struggles
  • The three kinds of partnerships and the role each can play in your business
  • The four kinds of legacies and the one you want to avoid
  • The phases you need to be prepared for when you start a business
  • About “red flag” and other types of pain entrepreneurs may face


About Steven Adjei

Steven is a British-Ghanaian author, poet, healthcare consultant and entrepreneur. He is the founding partner of BlueCloud Health, which works to form profitable and returnable investments by fostering open, long-term and trustworthy partnerships between prospective investors and bankable African healthcare businesses. Steven is also the author of Pay The Price, Creating Ethical Entrepreneurial Success Through Passion, Pain and Purpose and an award-winning consulting pharmacist who has worked with Britain’s National Health Service. Information about Steven, his book and the work his company is doing in Africa and the Middle East is available at At this website, our podcast listeners who subscribe to Steven’s newsletter can get a free copy of his book, From Gory to Glory, A Collection of Poems, Contemporary African Art, and Photography.


About Lois Sonstegard, PhD

Working with business leaders for more than 30 years, Lois has learned that successful leaders have a passion to leave a meaningful legacy.  Leaders often ask: When does one begin to think about legacy?  Is there a “best” approach?  Is there a process or steps one should follow?

Lois is dedicated not only to developing leaders but to helping them build a meaningful legacy. Learn more about how Lois can help your organization with Leadership Consulting and Executive Coaching:

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Mike Saunders, MBA

Mike Saunders is theAuthority Positioning Coach at Marketing Huddle, the author of Amazon Bestselling book Authority Selling™, Adjunct Marketing Professor at several Universities, contributor to The Huffington Post, and member of the Forbes Coaches Council – an invitation-only community for the World’s Most Influential Business Coaches.

Lois Sonstegard, PhD

Working with business leaders for more than 30 years, Lois has learned the passion successful leaders have to leave a meaningful legacy. Lois is dedicated not only to developing leaders but to help them build a meaningful legacy.