Welcome to Episode 220 of Building My Legacy.

In this podcast we talk with Lizzie Horvitz, the founder and CEO of Finch, which helps consumers understand how to find products that are best in function and best for a healthy, just planet. Lizzie’s goal is to minimize our footprint at large in the world. She is doing that by working with companies to make sure their products aren’t harming our planet and the people on it. Finch scrapes product information that’s available across the public domain and turns that information into a score that consumers can use to more easily evaluate the product’s sustainability. Whether you’re a manufacturer looking to increase the sustainability value of your product or a consumer who wants an easier way to compare products, you’ll find Lizzie’s message interesting, valuable and extremely informative.


So if you want to know:

  • The criteria Finch uses — and that you should use, too — to measure the sustainability of products
  • How costs are affected when products become more sustainable
  • The first steps to enter the sustainability movement
  • How to get your workforce involved in sustainability efforts
  • The good and bad effects COVID has had on sustainability


About Lizzie Horvitz

Lizzie Horvitz’s passion for addressing climate change with real-world solutions began at the age of 16 when she spent three months living “off the grid” in the Bahamas. There she attended a school that was completely reliant on wind energy and rainwater — long before climate change became such an important topic of discussion. In her words, “I saw the solution before I fully understood the problem.” She founded Finch to help decode sustainability and make “doing better” a more accessible choice for consumers. Finch rates the sustainability of products by using an easy-to-understand system that looks at six critical areas of focus. Before launching Finch, Lizzie served as Chief Operating Officer at Muuse, fighting to stop single-use waste. She has also worked in supply chain and sustainability at Unilever, where she was responsible for integrating the company’s Sustainable Living Plan in North America.

About Lois Sonstegard, PhD

Working with business leaders for more than 30 years, Lois has learned that successful leaders have a passion to leave a meaningful legacy.  Leaders often ask: When does one begin to think about legacy?  Is there a “best” approach?  Is there a process or steps one should follow?

Lois is dedicated not only to developing leaders but to helping them build a meaningful legacy. Learn more about how Lois can help your organization with Leadership Consulting and Executive Coaching:

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Mike Saunders, MBA

Mike Saunders is theAuthority Positioning Coach at Marketing Huddle, the author of Amazon Bestselling book Authority Selling™, Adjunct Marketing Professor at several Universities, contributor to The Huffington Post, and member of the Forbes Coaches Council – an invitation-only community for the World’s Most Influential Business Coaches.

Lois Sonstegard, PhD

Working with business leaders for more than 30 years, Lois has learned the passion successful leaders have to leave a meaningful legacy. Lois is dedicated not only to developing leaders but to help them build a meaningful legacy.