Welcome to Episode 162 of Building My Legacy.
In this podcast we talk with marketer Tim Keen, co-founder of Loop Club, a digital marketing agency that has grown 10X in the last two quarters. Loop Club works with successful e-commerce brands that have found traction online but don’t have the internal resources to scale a growth marketing operation. Tim’s agency identifies clients’ key metrics and builds processes around driving optimization and growth in those metrics.
Tim talks with us about the approach his agency takes with its clients and the trends he sees in e-commerce in the next five years. He also discusses the agency-client relationship and how his agency looks for “purpose-driven brands.” Our visit with Tim provides valuable insight for any e-commerce business that wants to grow.
So if you want to know:
- About the key metrics you should be paying attention to
- The advantages of using the Shopify platform
- The importance of integrating your content and fulfillment systems
- Why you need to build a community and what it will take
- The need to return to fundamentals, such as your value proposition
About Tim Keen
Tim Keen started his career as a drummer in a touring rock band. He believes this high-stress environment in which his band had to “give value before we get paid” was an ideal background for digital marketing, which he began working in just three years ago. He co-founded the digital marketing agency Loop Club and, in the last year, 90 percent of their clients have increased their revenue by at least 100 percent. Loop Club works with high-growth e-commerce brands whose values the agency can get behind. The agency is also deeply committed to diversity and inclusion within their own organization. You can contact Tim and learn more about his agency through LinkedIn.
About Lois Sonstegard, PhD
Working with business leaders for more than 30 years, Lois has learned that successful leaders have a passion to leave a meaningful legacy. Leaders often ask: When does one begin to think about legacy? Is there a “best” approach? Is there a process or steps one should follow?
Lois is dedicated not only to developing leaders but to helping them build a meaningful legacy. Learn more about how Lois can help your organization with Leadership Consulting and Executive Coaching:
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