Welcome to Episode 160 of Building My Legacy.

In this podcast Darin Dawson, co-founder and CEO of BombBomb, introduces us to his company’s software that makes it easy for users to create and send out simple videos to current customers, prospects, employees or just about anyone you want to build a relationship with.  As a salesperson, Darin learned the value of one-on-one meetings but wanted to, in his words, “scale myself.” The result was BombBomb, a human-centered communication platform that allows users to leverage their best asset — themselves — to create value for prospects and customers. The software is also being used successfully by CEOs and managers to stay in touch with their teams, a necessity with so many employees still working remotely.

BombBomb also supports Darin’s business partner in his work in Africa to “re-humanize the planet” by recognizing that every person deserves to be seen, heard and understood. Darin’s message and the work of BombBomb will be of interest to anyone looking for a new way to differentiate yourself from the competition, an example of how a business can make a real impact and a lesson on how you can do something purposeful with your life.

So if you want to know:

• How video emails can show your prospects what it’s like to work with your company
• When, in your customer lifecycle, videos can be most effective
• The importance of identifying your ideal customer
• The key to hiring the right people for your business
• What “rehumanizing your business” can mean for your customers and you

 About Darin Dawson

The co-founder and president of BombBomb, Darin Dawson describes his organization as an “impact company that sells software.”  The software enables users to deliver simple, effective, personal video messages. But the company’s mission is much broader than that as Darin and his business partners work to “re-humanize the planet.” That includes supporting the work of one partner in Africa as well as offering a free BombBomb account to nonprofit organizations who work to eliminate poverty, homelessness and other dehumanizing aspects of life. You can learn more at bombbomb.com where you’ll also find information about the company’s book, Rehumanize Your Business: How Personal Videos Accelerate Sales and Improve Customer Experience.

About Lois Sonstegard, PhD

Working with business leaders for more than 30 years, Lois has learned that successful leaders have a passion to leave a meaningful legacy.  Leaders often ask: When does one begin to think about legacy?  Is there a “best” approach?  Is there a process or steps one should follow?

Lois is dedicated not only to developing leaders but to helping them build a meaningful legacy. Learn more about how Lois can help your organization with Leadership Consulting and Executive Coaching:
https://build2morrow.com/

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• Host
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Mike Saunders, MBA

Mike Saunders is theAuthority Positioning Coach at Marketing Huddle, the author of Amazon Bestselling book Authority Selling™, Adjunct Marketing Professor at several Universities, contributor to The Huffington Post, and member of the Forbes Coaches Council – an invitation-only community for the World’s Most Influential Business Coaches.

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