In this episode, Jeff talks business with Mike Michalowicz, best known for his works the Pumpkin Plan, Surge, Profit First, and Clockwork. Mike’s most recent work, Fix This Next is of particular interest since it addresses finding the most critical issues impacting your business. As Mike most impactfully puts it in his Fix This Next book, it is finding the vital need in your business that is so critical to long-term success.

Mike also emphasizes what entrepreneurs and business owners need to focus on coming out of COVID-19. Success is achievable and sustainable if we adhere to the formula. A key ingredient in that formula is passion. Mike inspires us with his storytelling and how everyone has passion and purpose, it’s just recognizing it.   

Learn More
http://www.ForensicFinancialist.com 
http://www.UnderstandableSolutions.com 

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Mike Saunders, MBA

Mike Saunders is the #1 Authority Positioning Coach , the author of Amazon Bestselling book Authority Positioning for Financial Professionals,Adjunct Marketing Professor at several Universities, and member of the Forbes Coaches Council – an invitation-only community for the World’s Most Influential Business Coaches.

Recent episodes from Mike Saunders, MBA (see all)

• Interview with Edwin Mays Founder of MaysGroup Advisors Discussing His Approach to Serving Clients - November 5, 2026
• Interview with Jeremy Karja Partner and Sr. Advisor Development Consultant at Simplicity Group - October 28, 2026
• Interview with Blake Erickson Founder of Scaling.com and co-author of the New York Times bestselling book The Science of Scaling - October 27, 2026