Jeff takes the next two episodes to help us plan for a successful 2021.  In this second part of the 12 for ‘21 Jeff introduces seven more essential tasks that any entrepreneur, business owner, and organizational leader need to address in order to prepare for a successful 2021. The first six essential tasks were introduced in episode 15, and they were (1) conduct a financial review, (2) dissect your gross revenues, (3) touch base with your inner circle, (4) conduct an inventory, (5) develop and finalize your plans for 2021, and (6) review your most significant resources (e.g. labor and/or supplies).

In this episode Jeff introduces six more essential tasks, including (7) review your employee plan, (8) review your sales and marketing plan and update for 2021, (9) update your CRM, (10) review your processes and systems, (11) develop your triple L goals for 2021, and (12) plan for outreach activities.  2021 will be an awesome year, but only if we make it that way. It won’t happen automatically. Jeff lays out these 12 essential tasks that will help you start 2021 on the right track!

Mike Saunders, MBA

Mike Saunders is theAuthority Positioning Coach at Marketing Huddle, the author of Amazon Bestselling book Authority Selling™, Adjunct Marketing Professor at several Universities, contributor to The Huffington Post, and member of the Forbes Coaches Council – an invitation-only community for the World’s Most Influential Business Coaches.