Jason Smith of Fit in Midlife on Leveraging PR to Elevate His Visibility

Jason Smith is the founder of Fit in Midlife, where men 40+ come to swap their midlife drift for life-changing strength and energy.

He’s been featured in a wide range of publications including GQ, The Daily Mail, The Telegraph and yes, even the cover of Men’s Fitness. Add 350k+ followers across TikTok and Instagram into the mix, and you’ve got a man who knows how to cut through the noise and get seen.

In this episode of Business Innovators Radio, Jason shares how PR cemented his authority, took his visibility to a whole new level and why staying within his bubble on the socials was ever an option, even though he already had a large audience.

If you want to stand out as being in the top 1% of the coaches in your niche, don’t miss this one!

You can find Jason at:

https://www.instagram.com/fitinmidlife

https://www.facebook.com/fitinmidlife

https://www.tiktok.com/@fitinmidlife

https://linktr.ee/fitinmidlife