In This Episode Of The Brand Doctor Podcast:
- The challenges Susan Sly faced when pivoting her brand and how she overcame them
- What factors should you consider when considering a brand pivot
- Why keeping your branding fresh is so important to the success of your business in the long run.
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Mike Saunders is theAuthority Positioning Coach at Marketing Huddle, the author of Amazon Bestselling book Authority Selling™, Adjunct Marketing Professor at several Universities, contributor to The Huffington Post, and member of the Forbes Coaches Council – an invitation-only community for the World’s Most Influential Business Coaches.
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