The Art of Authority Podcast with Mike Saunders-Ian Altman – Selling with Authority and Integrity

Business leaders call on Ian Altman to modernize their sales and marketing to align with how today’s customers actually make buying decisions. Organizations around the world have relied on Altman’s guidance and inspiration to double their business growth with an integrity-based approach from his bestselling book, Same Side Selling.

Altman draws on decades of experience as a former CEO of technology businesses that he founded, sold, and ultimately grew to over $1 billion in value. This business success backed by years of research that Altman conducted to understand how customers make decisions, provides audiences invaluable insights to help them become more successful in business. Through his energetic and interactive talks, Altman engages audiences of sales professionals, subject matter experts, and executives alike from beginning to end with an approach to selling that everyone can embrace, even your customer.

As a two-time bestselling author and weekly columnist for Inc. and Forbes, Altman’s latest book, Same Side Selling, is “one of two intriguing books you should read on B2B consultative selling” according to business luminary, Seth Godin. Altman’s popular weekly podcast, Grow My Revenue Business Cast is available on iTunes or wherever you get your favorite podcast.
Learn More: www.ianaltman.com

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As an Entrepreneur, you know that you need higher returns on every marketing dollar you spend to get off the “Revenue Roller-Coaster” and stop the endless search for marketing solutions!

I can help you leverage your expertise to increase your revenues. Clients that work with me are given a simple marketing strategy that brings them out of obscurity by raising their brand to a position of expertise and influence resulting in more clients, more profit and more impact.

AUTHORITY POSITIONING IS A CUTTING EDGE MARKETING STRATEGY. LETS GET YOU UP TO SPEED!

 Building Your Authority is Your #1 Priority™

Mike Saunders, MBA

I am the author of Amazon Bestselling book Authority Selling™, contributor to The Huffington Post and member of the Forbes Coaches Council – an invitation-only community for the World’s Most Influential Business Coaches. Learn More: www.AuthorityPositioningCoach.com

Mike Saunders, MBA

Mike Saunders is theAuthority Positioning Coach at Marketing Huddle, the author of Amazon Bestselling book Authority Selling™, Adjunct Marketing Professor at several Universities, contributor to The Huffington Post, and member of the Forbes Coaches Council – an invitation-only community for the World’s Most Influential Business Coaches.