Sean O’Meara (pronounced O’Mara) is a publicist, writer and – by accident – a professional apologiser, handling mea culpas on behalf of large banks, owner-operated logistics firms and seemingly everything in between.
Along with world-renowned psychologist Professor Sir Cary Cooper, he co-authored The Apology Impulse – How the Business World Ruined Sorry and Why We Can’t Stop Saying It.
This book provides a deep dive into the commercials, psychology and culture of corporate apologies, offering advice and crucial interventions for organisations who find themselves having to say sorry.
Learn More: www.essentialcontent.co.uk
Mike Saunders, MBA
Mike Saunders is the #1 Authority Positioning Coach , the author of Amazon Bestselling book Authority Positioning for Financial Professionals,Adjunct Marketing Professor at several Universities, and member of the Forbes Coaches Council – an invitation-only community for the World’s Most Influential Business Coaches.
Recent episodes from Mike Saunders, MBA (see all)
- Interview with Jon Randall, Founder of XFA.COACH - February 5, 2026
- Roma Pithadiya, President and CEO of Affordable Insurance and Financial Services Discussing IRS and Insurance - February 5, 2026
- Roma Pithadiya, President and CEO of Affordable Insurance and Financial Services Discussing The Hybrid Approach to Tax-Free Retirement - February 5, 2026



