Lisa is one of the foremost authorities on sales, leadership and emotional engagement. Here best-selling book, Selling with Noble Purpose introduced the idea of Noble Purpose in business. Her research has documented how organizations with a purpose bigger than money actually make more money, and they experience greater customer and employee retention. Lisa is a former Procter & Gamble Sales trainer, she now runs her own consulting firm, McLeod & More, Inc. Her firm’s clients include Hootsuite, Roche, Volvo, and Dave & Busters. Lisa is also a prolific writer; she is the author of 5 books and thousands of articles. She is the sales leadership expert for Forbes.com and has appeared on the Today show and the NBC Nightly News. Her newest book, Leading with Noble Purpose: How to Create a Tribe of True Believers has been called a breakthrough book that is transforming the way leadership it conducted at every level of organizations.

Learn More: www.mcleodandmore.com

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Mike Saunders, MBA

Mike Saunders is the #1 Authority Positioning Coach , the author of Amazon Bestselling book Authority Positioning for Financial Professionals,Adjunct Marketing Professor at several Universities, and member of the Forbes Coaches Council – an invitation-only community for the World’s Most Influential Business Coaches.

Recent episodes from Mike Saunders, MBA (see all)

• Interview with Scott Staschke President of Guilford Financial Group Discussing Navigating Financial Fears and Expectations - October 14, 2026
• Interview with Scott Staschke President of Guilford Financial Group Discussing Managing Risks with Signature Strategies - October 14, 2026
• Interview with Christopher Dixon Co-Founder of Oxford Advisory Group Discussing RMD and Estate Planning - October 14, 2026