Troy is responsible for helping agents tap into the online buyers’ market for life insurance, final expense and Medicare supplements.
He also assists his company with developing new technology for consumer-facing online buyers.
Troy started his insurance career in 1998 as an independent insurance agent focusing on long-term care and later built a brokerage agency.
Troy started developing technology for the insurance industry in 2014 and works with IMO’s, BGA’s and independent insurance agents across the US.
Troy attended Iowa State University. He enjoys spending time with his family and frequently competes in ultra-endurance sports such as running, swimming and IronMan.
Learn More: https://www.virtualinsurancetools.com/
Mike Saunders, MBA
Mike Saunders is the #1 Authority Positioning Coach , the author of Amazon Bestselling book Authority Positioning for Financial Professionals,Adjunct Marketing Professor at several Universities, and member of the Forbes Coaches Council – an invitation-only community for the World’s Most Influential Business Coaches.
Recent episodes from Mike Saunders, MBA (see all)
- Interview with Jeremy Lach, President of Empire Marketing Partners-Scaling to 8-Figure Annuity Production Without Burning Out - March 11, 2026
- Interview with Jeremy Lach, President of Empire Marketing Partners-Building a Family-Centered, High-Performance Advisor Community - March 10, 2026
- Interview with Jeremy Lach, President of Empire Marketing Partners-From Annuity Producer to Recognized Retirement Expert - March 10, 2026



