Under her leadership, since she launched the agency in 2014, Obviously has become the global standard of influencer marketing by providing the best full-service client experience, managing the complexity and scale of influencer work, and using data analysis to inform all strategies.
With thousands of campaigns under her belt, Mae is a recognized expert on the influencer industry and has been widely quoted in the press, appearing in publications such as the New York Times, Wall Street Journal, Financial Times, NPR, CNBC, and the Washington Post.
Obviously’s clients include iconic brands such as Amazon, Ulta, Lyft, Google, Coca-Cola, and Hasbro, and in 2019, Mae won both the Campaign Female Frontier Award and the Adweek Fastest Growing Agency award. Before founding Obviously, Mae directed social media for Gilt City, part of Gilt Groupe, and oversaw social execution for clients such as Bravo, UGG, and Coca-Cola with the agency 360i.
Mae graduated from the University of North Carolina at Chapel Hill with a Bachelor’s in Philosophy. She lives in Manhattan and loves anything that has to do with a Corgi.
Learn More: http://obvious.ly
Recent episodes from Mike Saunders, MBA (see all)
- Interview with Rey Perez #1 Global Branding Expert - November 23, 2022
- Episode #29-IOU’s to the IRS-The 15 Minute Financial Feast Podcast-With Mark Triplett & Troy Westendorf - November 22, 2022
- Ep. #29 – Angela Carr Patterson – Define Your Path with Dr. Virginia LeBlanc “DocV”, The Pivot Maestro. - November 22, 2022