John graduated from the University of California, Berkeley with a degree in philosophy then discovered a groundbreaking approach to personal inquiry
by applying a European psychological approach into field application involving hundreds of sales prospects.
By recognizing the symbolic clusters that surround his clients, including the words they use, he was able to discover their inner life-long motivation or as he calls it, a Life Theme.
John’s method accesses the four major Virtues of Humanity Love, Justice, Wisdom, and Power. Each one of us has all four but only one of the four is the main focus of our life.
Find out which of the four is your Life Theme by doing to John’s website www.johnvoris.com
Mike Saunders, MBA
Mike Saunders is the #1 Authority Positioning Coach , the author of Amazon Bestselling book Authority Positioning for Financial Professionals,Adjunct Marketing Professor at several Universities, and member of the Forbes Coaches Council – an invitation-only community for the World’s Most Influential Business Coaches.
Recent episodes from Mike Saunders, MBA (see all)
- Interview with Sariah Bronson, CEO of Silver Pro Solutions - February 20, 2026
- Interview with Curtis Cottle, Founder of SBC Financial Discussing Taxes in Retirement - February 18, 2026
- Roma Pithadiya, President and CEO of Affordable Insurance and Financial Services Discussing Managing Risk in Retirement - February 18, 2026



