Jed G. Morley is the founder and CEO of Backstory Branding, a consultancy dedicated to helping businesses build brands that live up to their promise through consulting, coaching, and courses. With over two decades of experience, Jed has led brand breakthroughs for category leaders such as BambooHR, Lucidchart, Consensus, Grow, and Vasion. His proprietary Backstory Brand Wheel™ Framework has empowered organizations across industries to clarify their purpose, articulate their value, and codify their culture.

Jed has also written a book titled “Building a Brand That Scales”, which is set to be released on June 3, 2025.

Learn more: https://www.backstorybranding.com/

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• Recent Episodes

Mike Saunders, MBA

Mike Saunders is the #1 Authority Positioning Coach , the author of Amazon Bestselling book Authority Positioning for Financial Professionals,Adjunct Marketing Professor at several Universities, and member of the Forbes Coaches Council – an invitation-only community for the World’s Most Influential Business Coaches.

Recent episodes from Mike Saunders, MBA (see all)

• Interview with Wayne Miller and Darren Grunberg with Hale & Associates Discussing Fixed Index Annuities - February 11, 2026
• Interview with Wayne Miller and Darren Grunberg with Hale & Associates Discussing Retirement Risks - February 11, 2026
• Interview with Marco Lopez, Mental Performance Expert for Visionaries - February 11, 2026