If you want to pretty much eliminate the “You’re Overpriced” objection when you’re speaking to prospects, then take some notes and execute what I’m about to tell you on this episode. When you’re able to articulate the value that your brand delivers and challenge the assumptions that your services are “overpriced,” you’re going to close more sales!
Resources:
BRAND STRATEGY GUIDE: www.uniquedesignz.net/brandstrategy
FREE VIDEO TRAINING: WHY YOUR FUNNEL SUCKS AND HOW BRANDING
CAN FIX IT: www.uniquedesignz.net/levelupmybranding
BRAND ACCELERATOR: www.uniquedesignz.net/brand-accelerator
Mike Saunders, MBA
Mike Saunders is the #1 Authority Positioning Coach , the author of Amazon Bestselling book Authority Positioning for Financial Professionals,Adjunct Marketing Professor at several Universities, and member of the Forbes Coaches Council – an invitation-only community for the World’s Most Influential Business Coaches.
Recent episodes from Mike Saunders, MBA (see all)
- Interview with Jon Randall, Founder of XFA.COACH - February 5, 2026
- Roma Pithadiya, President and CEO of Affordable Insurance and Financial Services Discussing IRS and Insurance - February 5, 2026
- Roma Pithadiya, President and CEO of Affordable Insurance and Financial Services Discussing The Hybrid Approach to Tax-Free Retirement - February 5, 2026
