Don’t make the same amateur that I did back when I was first building my business and brand. I recently had an interesting experience with a vendor that’s worth sharing. During tough times, it’s easy to lose focus on the long-term game and building relationships, and instead focus on short-term cash. 

For more help building and growing a brand that you’re proud of online, visit: www.uniquedesignz.net/brandstrategy 

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Mike Saunders, MBA

Mike Saunders is the #1 Authority Positioning Coach , the author of Amazon Bestselling book Authority Positioning for Financial Professionals,Adjunct Marketing Professor at several Universities, and member of the Forbes Coaches Council – an invitation-only community for the World’s Most Influential Business Coaches.

Recent episodes from Mike Saunders, MBA (see all)

• Interview with Curtis Cottle, Founder of SBC Financial Discussing Taxes in Retirement - February 18, 2026
• Roma Pithadiya, President and CEO of Affordable Insurance and Financial Services Discussing Managing Risk in Retirement - February 18, 2026
• Interview with Wayne Miller and Darren Grunberg with Hale & Associates Discussing Fixed Index Annuities for Union Retirees - February 16, 2026