Here’s a great story about an entrepreneur that used branding to build his landing company into a $4.5M dollar business. John Cefalu holds nothing back in this episode so make sure you have a pen and pad handy.
For more help when it comes to building your business’ brand, check out this free training: www.uniquedesignz.net/brandstrategy
Mike Saunders, MBA
Mike Saunders is the #1 Authority Positioning Coach , the author of Amazon Bestselling book Authority Positioning for Financial Professionals,Adjunct Marketing Professor at several Universities, and member of the Forbes Coaches Council – an invitation-only community for the World’s Most Influential Business Coaches.
Recent episodes from Mike Saunders, MBA (see all)
- Interview with Jeremy Lach, President of Empire Marketing Partners-Scaling to 8-Figure Annuity Production Without Burning Out - March 11, 2026
- Interview with Jeremy Lach, President of Empire Marketing Partners-Building a Family-Centered, High-Performance Advisor Community - March 10, 2026
- Interview with Jeremy Lach, President of Empire Marketing Partners-From Annuity Producer to Recognized Retirement Expert - March 10, 2026



