Under her leadership, since she launched the agency in 2014, Obviously has become the global standard of influencer marketing by providing the best full-service client experience, managing the complexity and scale of influencer work, and using data analysis to inform all strategies.
With thousands of campaigns under her belt, Mae is a recognized expert on the influencer industry and has been widely quoted in the press, appearing in publications such as the New York Times, Wall Street Journal, Financial Times, NPR, CNBC, and the Washington Post.

Obviously’s clients include iconic brands such as Amazon, Ulta, Lyft, Google, Coca-Cola, and Hasbro, and in 2019, Mae won both the Campaign Female Frontier Award and the Adweek Fastest Growing Agency award. Before founding Obviously, Mae directed social media for Gilt City, part of Gilt Groupe, and oversaw social execution for clients such as Bravo, UGG, and Coca-Cola with the agency 360i.

Mae graduated from the University of North Carolina at Chapel Hill with a Bachelor’s in Philosophy. She lives in Manhattan and loves anything that has to do with a Corgi.
Learn More: http://obvious.ly

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Mike Saunders, MBA

Mike Saunders is the #1 Authority Positioning Coach , the author of Amazon Bestselling book Authority Positioning for Financial Professionals,Adjunct Marketing Professor at several Universities, and member of the Forbes Coaches Council – an invitation-only community for the World’s Most Influential Business Coaches.

Recent episodes from Mike Saunders, MBA (see all)

• Interview with Michael Clanin, Certified Financial Fiduciary® with Safe Money Solutions Discussing Tax-Free Wealth Creation - April 13, 2026
• Interview with Laurene Breitkreutz, Founder of Your Wealth Refined Discussing Risks In Retirement - April 13, 2026
• Interview with Laurene Breitkreutz, Founder of Your Wealth Refined Discussing How Life Insurance Fits Into Retirement - April 13, 2026