Is your marketing the equivalent to offering a Muslim a Taylor Ham Sandwich? Not putting the right marketing messages in front of the right audience can cost you a ton of time, money and energy. Here’s how we fix that so that your marketing message has more impact on the RIGHT audience.

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Mike Saunders, MBA

Mike Saunders is the #1 Authority Positioning Coach , the author of Amazon Bestselling book Authority Positioning for Financial Professionals,Adjunct Marketing Professor at several Universities, and member of the Forbes Coaches Council – an invitation-only community for the World’s Most Influential Business Coaches.

Recent episodes from Mike Saunders, MBA (see all)

• Interview with Scott Staschke President of Guilford Financial Group Discussing Navigating Financial Fears and Expectations - October 14, 2026
• Interview with Scott Staschke President of Guilford Financial Group Discussing Managing Risks with Signature Strategies - October 14, 2026
• Interview with Christopher Dixon Co-Founder of Oxford Advisory Group Discussing RMD and Estate Planning - October 14, 2026