If the notion of “networking” during the holidays make you cringe like the grinch, count yourself in plentiful company.

Why not look at it through a different lens altogether? Rather than viewing holiday get togethers as a place for idle chit chat or chatting with a hidden motive, think of it as a rare opportunity to spend some time outside of work connecting with those that cross your path – friends, colleagues, vendors, customers – but with whom there is rarely time for more meaningful conversation.

In this podcast, I share some advice on 3 common holiday networking situations, and how best to tackle them for optimal enjoyment AND personal benefit.

Mike Saunders, MBA

Mike Saunders is the #1 Authority Positioning Coach , the author of Amazon Bestselling book Authority Positioning for Financial Professionals,Adjunct Marketing Professor at several Universities, and member of the Forbes Coaches Council – an invitation-only community for the World’s Most Influential Business Coaches.